Forrester Research recently put corporate blogs under the microscope, and the diagnosis wasn’t pretty. Video 
Scott McClellan’s betrayal, committing “PowerPoint homicide,” Stevens’ Series of Tubes speech and jobs for ghostwriters.

How strategies to win over babies apply to executives.

How one communicator revamped a dying face-to-face program into one that attracts more employees than a room can fill.

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Why (and when) to use personal anecdotes in speeches
Speechwriting veteran Hal Gordon discusses why personal anecdotes make all the difference in speechwriting.
 
SOUND OFF
How one speechwriter unlocked his speaker's potential.
What's SOUND OFF?

It's your turn to share your triumphs, challenges, tips and thoughts with other communicators without the middle man (namely, us) getting in the way.

Tell us about a speech that bombed or was a surprise hit, how you get busy executives to make time for you, or simply manage to trudge through the minutiae of the daily grind without losing your mind.


RESOURCES
Blog

BLOG

PR Junkie
For communication addicts everywhere

Blog

BLOG

Corporate Hallucinations
A blog on all things communications, straight from the twisted and sometimes relevant mind of Steve Crescenzo.

Podcast

LINKS

Links for Speechwriters
A list of helpful Web sites.
HOT TOPICS
TIPS & TACTICS

TOOLS FOR COMMUNICATORS

TOOLKIT

Tools for Social Media
How to converse in e-communities, including: How to set up powerful electronic town halls, the 15 worst podcasting mistakes, and why internal communicators should replace e-mail with blogs to manage their projects, all in this downloadable toolkit.
$29.95 Ragan select price: FREE

TOOLKIT

Intranet Overloaded, Underused?
Internal communicators: Use the 30 quick tips in this downloadable toolkit to double the number of people who click on your Web site or intranet.
$29.95 Ragan select price: FREE

design

MANUAL

The Speechwriter's Manual
No one is more valuable to an organization than a fine speechwriter. Let this manual by speechwriting expert Jerry Tarver make you a master of the craft.
$327 Ragan select price: $239
design

NEWSLETTER

Speechwriter's Newsletter
Subscribe to the newsletter for executive communicators—and get an insiders guide to writing and delivering effective speeches.
$327 Ragan select price: $99

design

MULTIMEDIA CD

Foolproof speechwriting for non speechwriters: How to write for the ear instead of the eye
In this 90-minute multimedia CD, industry guru Fraser Seitel will provide the information you need to get started as a bone fide writer of the spoken word.
$329 Ragan select price: $279
   
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Ragan select membership
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Deal of the week
WEBINAR
How to get "LinkedIn" to your internal communications
Tuesday, August 12
With Chuck Hester, APR, Corporate Communications Director for iContact

Save up to $30—this week only!
Conferences

Corporate Communications and the Social Media Revolution
A Web 2.0 Summit for Internal Communicators, Marketers and PR Pros
August 13-15, 2008
San Jose, CA

Ragan select members save $250
Workshops

Integrating Social Media and Corporate Communications
Learn to weave social media seamlessly into your internal and external communication programs
With Shel Holtz
Spring-Summer 2008
6 cities

Ragan select members save $150

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